Why can't this region collaborate?
Take the 10% Tourism Challenge
by Barbara Oney

NEO/Cleveland - let’s take the 10% challenge to deliver $110 million dollars* for our community. What is this? This is collaborative economic development. It is a challenge to the Hospitality, Arts & Cultural community, the Tourism intuitions and businesses, the City - County and Regional planners and Public Officials to collaborate on strategies get 10% of our existing roomnight bookings (aka out of towners) to increase by 10%.

What will this mean to our community? In Cuyahoga County our hotels booked over 4.5 million roomnights in 2005. If we can get 10% of those roomnights to stay ONE-MORE-NIGHT we would see an additional 450,000 roomnights. That equates into over $110,000,000 in incremental revenues* to our community and over $6 million in prospective taxes. Imagine if this number were replicated across the region... Read more from Barbara Siss Oney here

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